Hello all! Recently I purchased the new Bye Bye Foundation Full Coverage Moisturizer from IT Cosmetics. I’m a pretty loyal “IT girl” (I’ve been using their Your Skin But Better CC Cream for awhile, and also their moisturizer and cleanser). I love their CC cream – the color is a good match for me, it has SPF 50, and its fairly moisturizing. It isn’t perfect, of course, but it gets the job done and is nice for when I don’t want anything very heavy on and want good sun protection.

I was excited to find out that they were reformulating their tinted moisturizer (Bye Bye Foundation) to be more full coverage. I ordered from QVC and it came with a free brush which was a pretty good deal! I was searching online for comparisons between the CC Cream and this new “foundation” but couldn’t find many, so I thought this would be helpful! The folks at IT Cosmetics didn’t seem to be doing a great job at explaining the differences when people asked on Instagram or Facebook (just a lot of marketing mumbo jumbo).

This seems to be the main differences and similarities I’ve come up with just based on their marketing and ingredient lists:

BBF seems to be much more heavy on the moisturizing aspect of the product, since it technically is supposed to be a moisturizer. It also contains a lot more extracts in the ingredient list (24 vs the 16 that are in the CC Cream). The CC Cream seems to be more focused on the aspect of color correcting (hence why its a “CC” cream).

Now onto my thoughts!

When I first used the Bye Bye Foundation, I honestly wasn’t as blown away as I thought I’d be. It felt exactly like the CC Cream as far as texture (creamy), and the tube was slightly more annoying to deal with (for some reason I have to keep it upright or the product is difficult to pump out). I will say that the “Light” shade slightly differs between the 2 products. I feel the “Light” in the BBF matches me a little better than the CC. The BBF seems just a tad lighter than the CC which is more golden in color. Both match me, but the BBF is a little better fit. Here’s side by side swatches (sorry for the lighting). CC on top, BBF on the bottom:

Coverage was pretty good, but neither is “full coverage” as claimed. I would say Light, but build-able to a Medium. The BBF did feel much more moisturizing than the CC Cream, which is more of a natural finish. I have combination-dry skin, but I still had to use a good amount of setting powder which was fine. If you have oily skin, though, you might be an oil slick at the end of the day (use a good setting powder and maybe a mattifying setting spray).

Here is a side by side of the 2 products. Both of these were applied with the IT Cosmetics Heavenly Luxe Bye Bye Foundation Brush and set with CoverFX Setting Powder and Urban Decay All Nighter Setting Spray. I also used NARS Radiant Creamy Concealer under my eyes. They were taken around the same time in the morning (after a mile long walk to work with similar weather conditions) in roughly the same location. Feel free to click to enlarge:

As you can see, no huge differences, only very slight ones. Looking at the side by side, I definitely like how the BBF looks compared to the CC Cream. If you look closely, you can see that the BBF is more smooth around my smile lines (even taking into account my smiling slightly more in the right side picture) whereas the CC Cream creases a little bit in those areas. This is probably that “3D Skin Flex Technology” at work. Being that my skin is drier around my mouth in general, this is definitely a plus for me. I also feel the CC Cream looks a little more “patchy” than the BBF, especially as the day wears on.

Usually more moisturizing formulas do not have great wear time and neither of these are any exception (which I expected). They are definitely still on my face at the end of the day, but fade quite a bit. I will say I feel like the BBF lasted longer on my skin and looked a little better at the end of the day, although I was definitely much more oily on my T-zone/forehead area, but not quite as textured around my nose and mouth areas. One downside to the BBF that I will mention is that I feel like it may have broken me out a little. I developed 3 pimples after starting it, and I usually don’t have much acne. I haven’t fully determined if its the BBF at fault (or the setting spray which I starting using around the same time), so I’m going to continue using it, perhaps with less moisturizer underneath since it is so moisturizing.

Whichever one works for you (either the BBF or the CC) would entirely depend on your skin and preferences! If you have very oily skin, I would suggest the CC Cream over BBF. Overall, I think I’m going to stick with the BBF as it seems to fit my needs a bit more, but honestly these are both so very similar that I could see myself switching back and forth between the two. 🙂